Ted Dhanik: CEO of engage: BDR
October 31, 2012 by admin · Leave a Comment
Ted Dhanik is CEO of engage: BDR, an integrated-media advertising company launched in 2007. As president and co-founder of the company, Dhanik manages sales and business development, strategic marketing, client relationship management, and content acquisition, heading a skilled team of online media experts. The company is located in West Hollywood, California. With the leadership of Dhanik and co-founder Kurtis Rintala, engage: BDR is dedicated to developing advanced solutions for the online media industry. Engage: BDR boasts over 2,500 direct publisher relationship, 417 million visits her months, and billions of impressions served each month.
Dhanik served as vice president of strategic marketing for MySpace.com from 2003 to 2008. During his tenure, he worked closely with the company owners to launch the brand in all major markets. He accomplished this major goal by creating an integrated on- and off-line marketing strategy. During his five years at MySpace, Dhanik was also responsible for developing, producing, and acquiring content and promotion strategies. In addition, he developed several brands for the company, including the MySpace Celebrity brand.
Before joining MySpace.com, Dhanik worked for LowerMyBills.com for five years. While at LowerMyBills.com, Dhanik worked in the business development department. His duties included creating and launching the firm’s home equity product. He helped grow the poorest performing product, growing it from a $2 million a year product to more than $50 million in the first year alone.
Prior to LowerMyBills.com, Dhanik served as head of business development for Nextag.com. Under his leadership at Nextag.com, Dhanik was able to scale the company’s tech and non-tech lead generation programs. Before joining Nextag.com, Dhanik worked for Xoriant Corporation and was the director of sales for Atesto Technologies.
In addition to his role as president and CEO of engage: BDR, Dhanik sits on the boards of Fighter, LottoGopher, and Schizo Pictures. Dhanik is also an advisor to Los Angeles startup Start Engine.
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